Powerkids forms Animation Pact with Comics Pub Sergio Bonelli

Sergio Bonelli Editore SpA (“SBE”), Italy’s leading comics publisher, which included the dedicated Bonelli Entertainment division, and children’s animation company Powerkids Entertainment Private Limited, are partnering to jointly unlock the expandable SBE comics universe for a wide range of kids’ animated adaptations.

The partnership kicks off with one of SBE’s best-selling titles dragonman, created by Luca Enoch and Stefano Vietti. SBE, Powerkids, Rai SpA through Rai Ragazzi (rai.it) and Nexus TV (nexustv.it) are currently co-producing the first season of the animated dragonman series. Powerkids will be responsible for global distribution, licensing and merchandising.

“Togetherness, for me, means teamwork,” said Vincenzo Sarno, Head of Property Business Development, SBE, and Executive Producer, Bonelli Ent. “We are very proud of our vast slate of comic books that have entertained generations and are distributed across the globe. Now, we want to bring our legends to life through animation to entertain both existing and a new generation of viewers. We want to more broadly share the wonderful universe of SBE.

dragonman is just the beginning, and there is so much more to come in this fantasy universe, but for this legendary first project thanks to Rai, co-producer and Italian broadcaster, and Powerkids. We are very excited to partner with Powerkids, to develop and bring these characters, comic books and stories to life. We are confident that our partnership will be an incredible success given the experience and long track record of Powerkids’ management team.”

Powerkids’ recently appointed CEO, Manoj Mishra, said, “We are thrilled to initiate this partnership with Bonelli Entertainment. We are humbled and excited that they have trusted us to bring these amazing stories, iconic characters to life through animation. These amazing adventures combined with our years of experience in co-production, global distribution will bring pleasure to audiences around the world. We have very exciting plans for our partnership and it has been a real pleasure working with the dynamic and dedicated team of Bonelli Entertainment.”

Powerkids champions the exciting portfolio of intellectual property owned and managed by animation company Powerkids Entertainment (Singapore) Pte Limited. Powerkids Singapore is sponsored and managed by established investment manager OCP Asia (Singapore) Pte. Limited. With over US$3 billion of funds under management, OCP Asia is a leading alternative manager in private markets, providing customized secured lending solutions across the Asia-Pacific region.

Sergio Bonelli Editore SpA. is one of the world’s most prominent character-based entertainment companies, built on a library of more than 10 thousand stories featured in a variety of comic books over 80 years. SBE’s catalog includes popular heroes such as Tex Willer, Dylan Dog, Zagor, Mister No, Martin Mystère, Dragonero, Nathan Never and Julia. Its film and TV production unit, Bonelli Entertainment, develops projects based on SBE’s original stories and characters. The comic books have been distributed in 30 countries, and are currently sold in 20 territories.

powerkids.net | sergiobonelli.it

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